FOX Studios must have had a brilliant plan up there sleeves all along for marketing X-Men: Apocalypse. At San Diego Comic Con, they released the first red band trailer to extremely excited audiences and the whole thing really amped up the buzz around the film. Alas, FOX says that footage will remain for SDCC audiences only, so unless you saw the pirated footage that was leaked on the internet (which you shouldn’t have, because that’s stealing, but if you did OH MY GOD THAT WAS AWESOME RIGHT?! Not that I’ve seen it or anything…) you may be out of luck.
However, FOX teamed up with Entertainment Weekly to give non-SDCC attending audiences a glimpse of the film to hopefully get them just as pumped. The new issue of EW will hit news stands on July 24, 2015 and will feature a full-length introduction to the film and several characters and their costumes. Psylocke (Olivia Munn), Apocalypse himself (Oscar Isaac) and Magneto (Michael Fassbender) grace the cover, and on the inside spread we get glimpses of Quicksilver (Evan Peters), Mystique (Jennifer Lawrence), Professor X (James McAvoy), Moira McTaggert (Rose Byrne), Beast (Nick Hoult) as well as first looks at new comer mutants Jubilee (Lana Condor), Storm (Alexandra Shipp), Cyclops (Tye Sheridan), Nightcrawler (Kodi Smit-McPhee), amd Jean Grey (Sophie Turner).
You can look at the first photos here, and be sure to pick up the new issue of Entertainment Weekly when it comes out next week.
All images belong to FOX Studios and Entertainment Weekly. They are credited to Alan Markfield.